Customer Service (8thstreet.com)

I recently got a new job. I’m still working for Alcon, but am on direct, no longer a contract. People celebrate things like this in different ways. Obviously one of my ways of celebration relates to guitars. And no, I did not get another.

My current tone enhancement efforts are to upgrade my cables. People will contest the notion that there is any difference between types of cables, but I can hear the difference. It’s subtle, but it’s there. I’ve been using Monster Standard cables for ages now. They work really well and are reliable, but a few months ago I picked up a Monster Acoustic cable… and wow. The difference is subtle, but the difference between good and great is achieved subtly.

So I wanted to pick up another. I’ve got an input and an output to my board, so it would make sense that I would want two.

I turned to amazon. As it turns out, they’ve got the best prices on most guitar equipment. I won’t buy a guitar off amazon …ever, but strings, cables, etc.; yeah that makes sense. My preference is for 10-15 ft cables, so of the 12 or 21 ft options, I chose the 12.

A day later, I get an email from 8thstreet.com. They’re the company that I bought the cable from, through amazon. Turns out the 12 ft isn’t in stock and will take a few extra days.

Thanks for telling me. Seriously, it’s nice to know when a delay is expected. I don’t want to wait day after day for something that won’t come for another two weeks.

But they take it a step further. Because they know that the customer is more valuable than the product. It doesn’t matter what you’re selling if you don’t have customers. They take it a step further by offering me a second option. I can either wait for the 12 footer or they can send me the 21 ft cable at no extra cost. The 21 ft cable retails for twice what I paid for the 12 ft cable.

I opted for it because I want the cable sooner rather than later. And I always like to have extra cables. And because I like having extra cables, I will likely pick up a 12 ft cable later. And it will be from 8thstreet.com.

And here’s a quick review of the cables on amazon!