The Panel:
Todd Shill - Entertainment Lawyer - Rhoads & Sinon
Chad Taylor - Live/The Gracious Few
Miguel Molinari - Rock Gamer Studios
Mike Eaton - The Artery Foundation (moderator)
David Silbaugh - Grammy Chapter Board Advisor/Summerfest
Matt Friction - The Pink Spiders
Discussion: Licensing Your Music
- How can you break through in regards to licensing deals?
- CT: find new revenue streams - gaming, film, tv, etc.
- CT: non-traditional sources - actors, directors
- CT: have songs recorded with and w/out vocals
- TS: make sure you know whether deals are exclusive or non-exclusive
- What kind of money is out there
- CT: example - $500k for a GMC licensing
- CT: example - $1 million for Batman movies
- CT: shot it down because it didn't seem like a good place to showcase Live
- DS: it's cool now to be associated with product
- How can artists prevent being taken advantage of?
- CT: weigh each and every opportunity
- CT: big massive army (industry giants) vs. guerrilla warfare (indie artists)
- independent artists can adapt faster and more efficiently than the major labels
- CT: find people who love music
- MF: get set up w/a Performance Rights Organization (PRO) such as BMI, ASCAP, or SESAC
- CT: w/an established revenue stream from royalties, a PRO can become an interest free lending source
- TS: copyright music before it is released
- Additional stuff
- IMBD pro package gives you access directly to movie directors/producers and their respective movies a year in advance - possible to make connections this way
- To start a publishing company, go through a PRO
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